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What does the presenter (Jonathan Porritt) say is more powerful than anything else?
What does he say that the "message" of advertising is?
that the more we consume, the better our lives will be
that we should shop until we drop
that shopping is at the heart of the economy
Several million people becoming "shopaholics" is...
an economic success
Which is true?
He's in the UK and he buys apples that came from NZ by plane.
He's in the UK and he buys local apples.
He's in NZ and he buys apples that came from the UK by plane.
Where does he think we should buy our food from?
local farmers' markets
He says that every little act of consumerism is linked
to a much bigger picture. What's the picture?
too much shopping
the end of the world as we know it
What's been the problem for much of human history?
scarcity- poverty and deprivation
For thousands of years, there were only a few...
In the past, religion encouraged people to
be satisfied with very little
In the 17th century, it became
respectable to consume and flaunt consumption
easy to be rich
possible to trade
The economist Adam Smith said that individuals should
follow their self-interest
The 19th century saw
a shift to consumerism
Both production and consumption were